E-Commerce Transactions: What People Really Buy Online
What are people really buying online? Which websites get the most transactions? More business happens on the web than you may realize. The categories are separated into clothing, electronics, furniture, office supplies and books and magazine sell more often online, overall the majority of U.S. purchases still take place in brick-and-mortar stores, but the gap is closing quickly.
The categories with the highest online buying percentage. These retail segments had higher online purchased in aggregate dollars than from brick and mortar stores. Percentages show e-commerce sales as a percent of total sales.