An image says a thousand words, and while 1000 words are much better for search engine optimization, a high quality image will be invaluable to convert users and increase your website credibility. Getting high quality images will set you apart from other websites. If you don’t have a photographer on staff or don’t want to…
15% off tickets to PubCon 2018. Get a discount to the best search marketing conference available. I have been to Pubcon multiple times and will definitely go again; the speakers are great, SEO information is fantastic and the networking/entertainment is not to be missed.
This special offer is good for the Pubcon Las Vegas 2018 conference this fall, which includes the masters series and Monday night networking event.
Timeless Tips for Writing Powerful Website Copy Follow the 3 P’s: Preview > Proof > Post. Preview your content as it will look on your site, proof the text, then post with no errors. Use compelling headings. This makes websites easy to skim and can lure the reader deeper. Immediately answer the visitor’s first question,…
It is very easy to scan lists, which makes them ideal for the web. Also, people love to see things ranked and ordered. Structured information is best suited for our brains.
Below is an excellent example of a top-x list: timely, controversial, ubiquitous (if you are reading this you are online)
Here are Media Metrix’s top 15 Web properties from April 1999, before the dot com crash. Monthly unique visitors rounded to the nearest million.
Advice from James Hong on starting a $20 million dollar social website from his living room. He founded HotOrNot.com which lets users upload photos and rate other people’s photos. The killer paid feature of this social service is the ability to “meet” or connect with other users that you wish to connect with.
As soon as they launched, there were 100 competitors. The challenge was to increase PR to show they were the leaders in the photo ranking space.
Mark Twain’s worst nightmare has come true – anyone can read any of his books online for free, and his estate has lost all control over his works. Mark Twain, or Samuel Clemens was a huge proponent of copyright, and fought to keep strict copyright laws. He worried about the fact that it would eventually…
This Venn Diagram for happiness in business – a 3 section interlocking set of circles with the quest for HOORAY at the center.
The 3 circle descriptions
- What we do well
- What we want to do
- What we can be paid to do