Author: patrick

Kontera Contextual Advertising Blunders

Kontera is a contextual advertising product that transforms text into ad links. Using the Kontera javascript will produce relevant text links that generate pay per click revenue. Sometimes the ads are well targeted, and sometimes

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Cookie Monster Marketing

I love this image of Cookie Monster sitting in front of a computer. Cookie Monster is a loveable, innocent figure that can do no wrong. Everyone has a vice and his is a weakness for

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Reject Social Networking At Your Peril

Feature article in Hot Boat Magazine by Publisher/Editor in Chief Darrin Davidson We have lowered the amount of communication in our website and are not a social networking website (emphasis his) we want to create

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Shopping Ads World of Suck

I have been running AuctionAds / Shopping Ads since their inception and have yet to see any real activity. I have actually forgot about the ads I placed on my sites, and checked the ShoppingAds

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Google Changes Doorway Page Definition

Back in the old days of search engine optimization, software companies such as WebPosition Gold would sell you a program that autogenerated thousands of doorway pages that were of no value to a visitor. Most

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Keyword Research: Googling The Competition

It never ceases to amaze me how many power searchers and search engine optimization consultants still do not understand basic statistics and data mining. Using Google for SEO research can barely be considered data mining,

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Are Newspapers Dead Yet?

Many people have been predicting the death of newspapers since the early 1990’s, and the major print media publications are really feeling the web drain their core business. Local Web sites continue to ride a

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Dmoz Blog Advocates Link Building

DMOZ the open directory that gets huge exposure from prominent position as the Google directory is blogging. DMOZ bloggers are publishing major PR for their directory to encourage quality submissions and keep the project alive.

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Microsoft Live Cashback Search Incentive

Microsoft Live Search has launched an initiative called Cashback which offers a discount for products purchsed on MSN search. This incentive is similar to an affiliate program where the publisher (MSN) receives a cash bounty

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