It never ceases to amaze me how many power searchers and search engine optimization consultants still do not understand basic statistics and data mining. Using Google for SEO research can barely be considered data mining, since the information is so easy to acquire. When an SEO or anyone else tells you that the number of…
Many people have been predicting the death of newspapers since the early 1990’s, and the major print media publications are really feeling the web drain their core business. Local Web sites continue to ride a wave that defies even the most optimistic forecasts. Local online revenues are growing at a phenomenal rate of 50% this…
If you ask any recent college graduate how they get the majority of their information, they will probably tell you from online blogs. Press releases and newspapers are dying mediums and corporations that self publish quality news and information on weblogs will be at the top of mind and the center of awareness. It may…
DMOZ the open directory that gets huge exposure from prominent position as the Google directory is blogging. DMOZ bloggers are publishing major PR for their directory to encourage quality submissions and keep the project alive. I applaud this. The comments below are from their blog post and seem out of synch with most DMOZ editors…
Microsoft Live Search has launched an initiative called Cashback which offers a discount for products purchsed on MSN search. This incentive is similar to an affiliate program where the publisher (MSN) receives a cash bounty for purchases made from participating advertisers. Microsoft only gets paid if a user buys a product, compared to normal Pay…
From the department of redundancy department and bureau of subprime management bureau, the largest debt ratings company blames 500 billion in losses to a programmer error. Nevermind the fact that Moody’s ratings were the same as the Standard and Poor’s debt ratings. Moodys wants you to believe that a computer was responsible for the subprime…
Everyone talks about social networking, social marketing and online collaboration and these topics get lumped into the broad category web 2.0. Ztail is putting money where your social mouth is and has created a website to share pricing information for everything. Curious what your 1987 nintendo NES is worth? Wondering if you could actually sell…
Gmail has become my primary email application, and I have it open all day long. The Gmail blog recently announced speed improvements of 20% which will help me be 20% more productive! Google engineers reduced the weight of each server request itself by eliminating or narrowing the scope of some cookies. They changed all our…
Research shows that the highest performing site pages match exactly the motivation of a visitor, and that on retail websites most visitors fall into one of two categories: Hunters. They already know what they want and are looking for the quickest, easiest, and safest way to get it and go. Browsers. They may have ideas…
Here is a recent article from the Los Angeles times discussing title tags and the multi million dollar decisions that come from a properly worded title. The article is about the Hollywood film industry, but it could also be written about websites. It is not possible to overstate the importance of a good title. A…