Author: patrick

Videos In Google Local Profile

How do you stand out from a crowd? Be unique and have something your competitors don’t. Websites that have a local presence must be in Google local, and they just keep letting you add more

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Google Quality Raters Handbook

An internal document from Google’s search engine spam team has been leaked and now the web has a copy of the Google Quality Raters Handbook. This link was previously here http://www.beussery.com/GoogleSpamDoc.html but has since been

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Political Calculator

This is the first political post on this blog and I have no intention of making a habit of writing about politics. I do wish to share the presidential candidate calculator from vajoe. I have

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Google Click Percent By Position

Everyone wants a number one position in search engines, but just how valuable is the top spot in Google? Cornell University did a study on click behavior on search engine result pages showing click percentages

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Effective Page Structure

Search engine optimization starts with quality HTML. On page optimization uses existing text, images and links and structures them in a unifying format. This is a general guideline for the HTML structure of a webpage.

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PPC Trademark Bidding

It can be frustrating to deal with search engines and their keyword bidding rules. Here is an overview of paid search ad trademark policies. Google: Allows trademarks as trigger keywords, but trademarks in the visible

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