Author: patrick

Dilbert on Search Engine Optimization

Asok Lost his soul trying to improve his Google search engine ranking. He found that keyword research & placement along with inbound links are the foundation of search engine placement. The missing ingredient:

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The Importance Of Online Reviews

What are Reviews and why are they important? Online reviews are an assessment of your business, whether from a customer, another outside resource, or even yourself. Reviews are such an important part of your business

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Zappos Shoes Pays Employees $1000 To Quit

Zappos.com shoe seller has fanatical employees that live for customer service. They have a company manifesto to put the customer first, something rarely seen in the e-commerce world. I remember Nordstrom having fanatical service and

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No Penalty Claim For Duplicate Content

Straight from Google webmaster central, the search engineers claim that they correctly identify duplicate content and scraped text 99% of the time. The Google Search Quality Team post about the underlying concerns detailing how their

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The True Long Term Viability of SEO

Many people like to predict the end of search engine optimization and online marketing as we know it. SEO will change and evolve as the web becomes more advanced and desktop oriented but it will

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