2007 March

Mar 24

Breakdown of a Good Page Title Element

The most important part of an HTML page is the . Technically, TITLE is neither an attribute nor a tag – It’s an element. So while most people call it the title tag, it is semantically correct to call it the title element.</p> <p>key uses of the title:</p> <ol> <li>branding in search engine results pages</li> <li>bookmarking</li> <li>intra site navigation </li> </ol> <p>1 – you want your site to show up and be clicked. google displays (as of this writing) 70 characters of a title, and all characters beyond 70 are cut off. Yahoo displays 60 characters.</p> <p>A good way to write titles is:</p> <p> * Home Page: Brand/Site Name – Keyword Description<br /> * Inner Pages: Specific Keyword Description & Page Name – Brand/Site Name </p> <p>2 – If a user uses del.icio.us or bookmarks your site you want your name to be first. So it would be better to have the title be:</p> <p>Brand Name – Find all Brand Products Here</p> <p>than:</p> <p>Keyword Phrase 1, Keyword Phrase 2, Keyword Phrase 3 Brand name. Your Brand name would get lost.</p> <p>3 – For people that read title elements and page headings, its good to keep them in synch. So your title tag should be a reworded version of your page <H> tag.</p> <div class="tweetmeme_button" style="float: left; margin-right: 10px;"><iframe src="http://api.tweetmeme.com/button.js?url=http%3A%2F%2Fwww.netpaths.net%2Fblog%2Fgood-page-titles%2F&source=cvos&style=normal" height="61" width="50" frameborder="0" scrolling="no"></iframe></div> </div> </div> <div class="post" id="post-4"> <div class="post-date"><span class="post-month">Mar</span> <span class="post-day">04</span></div> <div class="post-title"> <h2><a href="http://www.netpaths.net/blog/spyfu-stats/" rel="bookmark" title="Permanent Link to View Detailed Stats of Any Website">View Detailed Stats of Any Website</a></h2> <span class="post-cat"><a href="http://www.netpaths.net/blog/category/seo/" title="View all posts in Search Engine Optimization" rel="category tag">Search Engine Optimization</a></span> <span class="post-comments"><a href="http://www.netpaths.net/blog/spyfu-stats/#comments" title="Comment on View Detailed Stats of Any Website">1 Comment »</a></span> </div> <div class="entry"> <p>View detailed stats of any website. One interesting feature is the ad spend on pay per click networks. View a popular mortgage broker with an estimated budget of $14,750.00 – $108,250.00 per day.</p> <p><a href="http://www.spyfu.com/Domain.aspx?d=6682021102557549983">http://www.spyfu.com</a> <div class="tweetmeme_button" style="float: left; margin-right: 10px;"><iframe src="http://api.tweetmeme.com/button.js?url=http%3A%2F%2Fwww.netpaths.net%2Fblog%2Fspyfu-stats%2F&source=cvos&style=normal" height="61" width="50" frameborder="0" scrolling="no"></iframe></div> </div> </div> <div class="navigation"> <span class="previous-entries"></span> <span class="next-entries"></span> </div> </div> <div id="sidebar"> <ul> <li id="text-559269182" class="widget widget_text"> <div class="textwidget"> <form method="get" id="searchform" action="/blog/" > <input type="text" value="Search" name="s" id="s" onFocus= "clearText(this)" onBlur="clearText(this)" /> <input type="submit" id="searchsubmit" value="" style="padding-left:10px;" /> </form> </div> </li><li id="pages-2" class="widget widget_pages"><h2 class="sidebartitle">Pages</h2> <ul> <li class="page_item page-item-2"><a href="http://www.netpaths.net/blog/about/" title="About">About</a></li> </ul> </li><li id="categories-559272481" class="widget widget_categories"><h2 class="sidebartitle">Topics</h2> <ul> <li class="cat-item cat-item-7"><a href="http://www.netpaths.net/blog/category/affiliate/" title="View all posts filed under Affiliate Marketing">Affiliate Marketing</a> (21) </li> <li class="cat-item cat-item-506"><a href="http://www.netpaths.net/blog/category/conversion-rate-optimization/" title="View all posts filed under Conversion Rate Optimization">Conversion Rate Optimization</a> (8) </li> <li class="cat-item cat-item-6"><a href="http://www.netpaths.net/blog/category/domain-names/" title="View all posts filed under Domain Names">Domain Names</a> (13) </li> <li class="cat-item cat-item-10"><a href="http://www.netpaths.net/blog/category/link-building/" title="Link development and link baiting to help webmasters understand how to get more inbound links. Answers to why you want inlinks to your website.">Link Building</a> (24) </li> <li class="cat-item cat-item-9"><a href="http://www.netpaths.net/blog/category/business/" title="View all posts filed under Online Business">Online Business</a> (83) </li> <li class="cat-item cat-item-5"><a href="http://www.netpaths.net/blog/category/sem/" title="View all posts filed under Search Engine Marketing">Search Engine Marketing</a> (67) </li> <li class="cat-item cat-item-3"><a href="http://www.netpaths.net/blog/category/seo/" title="SEO tips, resources and education">Search Engine Optimization</a> (127) </li> <li class="cat-item cat-item-8"><a href="http://www.netpaths.net/blog/category/search-engines/" title="View all posts filed under Search Engines">Search Engines</a> (56) </li> <li class="cat-item cat-item-4"><a href="http://www.netpaths.net/blog/category/web-development/" title="View all posts filed under Web Development">Web Development</a> (25) </li> </ul> </li><li id="archives-2" class="widget widget_archive"><h2 class="sidebartitle">Archives</h2> <ul> <li><a href='http://www.netpaths.net/blog/2010/03/' title='March 2010'>March 2010</a></li> <li><a href='http://www.netpaths.net/blog/2010/02/' title='February 2010'>February 2010</a></li> <li><a href='http://www.netpaths.net/blog/2010/01/' title='January 2010'>January 2010</a></li> <li><a href='http://www.netpaths.net/blog/2009/12/' title='December 2009'>December 2009</a></li> <li><a href='http://www.netpaths.net/blog/2009/10/' title='October 2009'>October 2009</a></li> <li><a href='http://www.netpaths.net/blog/2009/09/' title='September 2009'>September 2009</a></li> <li><a href='http://www.netpaths.net/blog/2009/08/' title='August 2009'>August 2009</a></li> <li><a href='http://www.netpaths.net/blog/2009/07/' title='July 2009'>July 2009</a></li> <li><a href='http://www.netpaths.net/blog/2009/06/' title='June 2009'>June 2009</a></li> <li><a href='http://www.netpaths.net/blog/2009/05/' title='May 2009'>May 2009</a></li> <li><a href='http://www.netpaths.net/blog/2009/04/' title='April 2009'>April 2009</a></li> <li><a href='http://www.netpaths.net/blog/2009/03/' title='March 2009'>March 2009</a></li> <li><a href='http://www.netpaths.net/blog/2009/02/' title='February 2009'>February 2009</a></li> <li><a href='http://www.netpaths.net/blog/2009/01/' title='January 2009'>January 2009</a></li> <li><a href='http://www.netpaths.net/blog/2008/12/' title='December 2008'>December 2008</a></li> <li><a href='http://www.netpaths.net/blog/2008/10/' title='October 2008'>October 2008</a></li> <li><a href='http://www.netpaths.net/blog/2008/09/' title='September 2008'>September 2008</a></li> <li><a href='http://www.netpaths.net/blog/2008/08/' title='August 2008'>August 2008</a></li> <li><a href='http://www.netpaths.net/blog/2008/07/' title='July 2008'>July 2008</a></li> <li><a href='http://www.netpaths.net/blog/2008/06/' title='June 2008'>June 2008</a></li> <li><a href='http://www.netpaths.net/blog/2008/05/' title='May 2008'>May 2008</a></li> <li><a href='http://www.netpaths.net/blog/2008/04/' title='April 2008'>April 2008</a></li> <li><a href='http://www.netpaths.net/blog/2008/03/' title='March 2008'>March 2008</a></li> <li><a href='http://www.netpaths.net/blog/2008/02/' title='February 2008'>February 2008</a></li> <li><a href='http://www.netpaths.net/blog/2008/01/' title='January 2008'>January 2008</a></li> <li><a href='http://www.netpaths.net/blog/2007/12/' title='December 2007'>December 2007</a></li> <li><a href='http://www.netpaths.net/blog/2007/11/' title='November 2007'>November 2007</a></li> <li><a href='http://www.netpaths.net/blog/2007/10/' title='October 2007'>October 2007</a></li> <li><a href='http://www.netpaths.net/blog/2007/09/' title='September 2007'>September 2007</a></li> <li><a href='http://www.netpaths.net/blog/2007/08/' title='August 2007'>August 2007</a></li> <li><a href='http://www.netpaths.net/blog/2007/07/' title='July 2007'>July 2007</a></li> <li><a href='http://www.netpaths.net/blog/2007/06/' title='June 2007'>June 2007</a></li> <li><a href='http://www.netpaths.net/blog/2007/05/' title='May 2007'>May 2007</a></li> <li><a href='http://www.netpaths.net/blog/2007/04/' title='April 2007'>April 2007</a></li> <li><a href='http://www.netpaths.net/blog/2007/03/' title='March 2007'>March 2007</a></li> <li><a href='http://www.netpaths.net/blog/2007/02/' title='February 2007'>February 2007</a></li> <li><a href='http://www.netpaths.net/blog/2007/01/' title='January 2007'>January 2007</a></li> </ul> </li> </ul> </div>  <div id="footer">  <div class="footer-recent-posts"> <h4>Recent Posts</h4> <ul> <li> <strong><a href="http://www.netpaths.net/blog/every-consultant-can-relate-to-this/" rel="bookmark" title="Permanent link to Every Consultant Can Relate To This">Every Consultant Can Relate To This</a></strong><br /> <small>03-08-2010</small> </li> <li> <strong><a href="http://www.netpaths.net/blog/will-smith-i-know-who-i-am-thats-all-i-need-to-know/" rel="bookmark" title="Permanent link to Will Smith: I Know Who I Am, What I Believe, & That’s All I Need to Know">Will Smith: I Know Who I Am, What I Believe, & That’s All I Need to Know</a></strong><br /> <small>03-08-2010</small> </li> <li> <strong><a href="http://www.netpaths.net/blog/mad-libs-form-style-increases-conversions/" rel="bookmark" title="Permanent link to Mad Libs Form Style Increases Conversions Up To 40%">Mad Libs Form Style Increases Conversions Up To 40%</a></strong><br /> <small>03-06-2010</small> </li> <li> <strong><a href="http://www.netpaths.net/blog/smcla-google-analytics-event/" rel="bookmark" title="Permanent link to SMCLA Google Analytics Event – Tracking Social Media Campaigns">SMCLA Google Analytics Event – Tracking Social Media Campaigns</a></strong><br /> <small>03-04-2010</small> </li> <li> <strong><a href="http://www.netpaths.net/blog/e-commerce-transactions-what-people-really-buy-online/" rel="bookmark" title="Permanent link to E-Commerce Transactions: What People Really Buy Online">E-Commerce Transactions: What People Really Buy Online</a></strong><br /> <small>03-04-2010</small> </li> </ul> </div>   <div class="footer-recent-comments"> <h4>Recent Comments</h4> <ul> <li><strong><a href="http://www.netpaths.net/blog/advice-hot-or-not-entrepreneurs-on-creating-a-20-million-dollar-site/#comment-2803" title="on Advice Hot or Not Entrepreneurs on Creating a $20 Million Dollar Site">Cortez Gurganus</a></strong>: Hi - It's good to find such topical stuff on the Internet as...</li> <li><strong><a href="http://www.netpaths.net/blog/will-smith-i-know-who-i-am-thats-all-i-need-to-know/#comment-2799" title="on Will Smith: I Know Who I Am, What I Believe, & That's All I Need to Know">Jake Jacob</a></strong>: I heard something about Will Smith a year ago - He truly is ...</li> <li><strong><a href="http://www.netpaths.net/blog/yahoo-no-longer-second-most-visited-us-website/#comment-2798" title="on Yahoo No Longer Second Most Visited US Website">Craig Mandril</a></strong>: I loved Yahoo, this is a tremendous disappointment, how am i...</li> <li><strong><a href="http://www.netpaths.net/blog/yahoo-no-longer-second-most-visited-us-website/#comment-2797" title="on Yahoo No Longer Second Most Visited US Website">cousins d'amerique</a></strong>: Thanks for posting about the yahoo search engine, this artic...</li> <li><strong><a href="http://www.netpaths.net/blog/every-consultant-can-relate-to-this/#comment-2790" title="on Every Consultant Can Relate To This">philo tang</a></strong>: Video posts and industry commentary are inspiring. I am a so...</li> </ul> </div>   <div class="footer-about"> <h4>About</h4> <p>This template is built with validated CSS and XHTML, by <a href="/">N.Design Studio</a>. Find out about <a href="/seo/wordpress/">SEO for WordPress</a> to help get better rankings for your blog.</p> <p>If you have sugestions for posts or questions about our blog architecture please <a href="/contact">contact us</a>.</p> </div>  <hr class="clear" /> <div class="alignright" style="padding: 0 10px 0 0;"><a href="http://www.netpaths.net/blog/feed/" class="rss">Entries RSS</a> <a href="http://www.netpaths.net/blog/comments/feed/" class="rss">Comments RSS</a> <span class="loginout"><a href="./about">More Info</a></span></div> <br class="clear" /> </div> </div>  <div id="credits"> <div class="alignleft">  </div> </div>   </div> </div> <div id="bottom"> <div id="footer-nav"> <ul> <li id="ft-nav-home"><a href="/">Home</a></li> <li id="ft-nav-services"><a href="/services/">Services</a></li> <li id="ft-nav-clients"><a href="/clients/">Client List</a></li> <li id="ft-nav-blog"><a href="/blog/">Blog</a></li> <li id="ft-nav-about"><a href="/about">About Us</a></li> <li id="ft-nav-contact"><a href="/contact/">Contact Us</a></li> </ul> </div> </div> </div> </div> <div id="footer-shadow"> <p id="np-footer">copyright 1998 - 2010 <a href="/">Netpaths</a> | <a href="/privacy.html">privacy policy</a></p> </div> </body> </html>

We Do Search Engine Optimization.

Breakdown of a Good Page Title Element