Breakdown of a Good Page Title Element

Mar 24

Breakdown of a Good Page Title Element

The most important part of an HTML page is the . Technically, TITLE is neither an attribute nor a tag – It’s an element. So while most people call it the title tag, it is semantically correct to call it the title element.</p> <p>key uses of the title:</p> <ol> <li>branding in search engine results pages</li> <li>bookmarking</li> <li>intra site navigation </li> </ol> <p>1 – you want your site to show up and be clicked. google displays (as of this writing) 70 characters of a title, and all characters beyond 70 are cut off. Yahoo displays 60 characters.</p> <p>A good way to write titles is:</p> <p> * Home Page: Brand/Site Name – Keyword Description<br /> * Inner Pages: Specific Keyword Description & Page Name – Brand/Site Name </p> <p>2 – If a user uses del.icio.us or bookmarks your site you want your name to be first. So it would be better to have the title be:</p> <p>Brand Name – Find all Brand Products Here</p> <p>than:</p> <p>Keyword Phrase 1, Keyword Phrase 2, Keyword Phrase 3 Brand name. Your Brand name would get lost.</p> <p>3 – For people that read title elements and page headings, its good to keep them in synch. So your title tag should be a reworded version of your page <H> tag.</p> <div class="tweetmeme_button" style="float: left; margin-right: 10px;"><iframe src="http://api.tweetmeme.com/button.js?url=http%3A%2F%2Fwww.netpaths.net%2Fblog%2Fgood-page-titles%2F&source=cvos&style=normal" height="61" width="50" frameborder="0" scrolling="no"></iframe></div> <p>Related posts:</p><ol style="margin-left:40px"><li ><a href='http://www.netpaths.net/blog/title-tag-optimization/' rel='bookmark' title='Permanent Link: Writing Good Title Tags'>Writing Good Title Tags</a></li> <li ><a href='http://www.netpaths.net/blog/15-on-page-seo-checklist/' rel='bookmark' title='Permanent Link: 15 Point Inspection For On Page SEO Elements'>15 Point Inspection For On Page SEO Elements</a></li> <li ><a href='http://www.netpaths.net/blog/web-design-cost/' rel='bookmark' title='Permanent Link: Web Design Cost Breakdown'>Web Design Cost Breakdown</a></li> <li ><a href='http://www.netpaths.net/blog/title-tags-make-or-break-your-business/' rel='bookmark' title='Permanent Link: Title Tags Make or Break Your Business'>Title Tags Make or Break Your Business</a></li> <li ><a href='http://www.netpaths.net/blog/anatomy-of-a-search-result/' rel='bookmark' title='Permanent Link: Anatomy Of Googles Search Engine Results Page'>Anatomy Of Googles Search Engine Results Page</a></li> </ol> </div>  <h3 id="comments">One Response to “Breakdown of a Good Page Title Element”</h3> <ol class="commentlist"> <li class="alt" id="comment-1874"> <cite><a href='http://www.vensio.com' rel='external nofollow' class='url'>Frankie N. Korando</a></cite> Says: <br /> <small class="commentmetadata"><a href="#comment-1874" title="">March 15th, 2009 at 12:05 am</a> </small> <p>Hi nice post, i have come across your site once before when searching for something so i was just wondering something. I love your theme, would it happen to be a free one i can download, or is it a custom one you had made? In a few weeks i will be launching my own site, i’m not great with designs but i really like the style of your site so it would be cool if i could find (or pay for) something with a similar look. <img src='http://www.netpaths.net/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> Thanks!</p> </li> </ol> </div> </div> <div id="sidebar"> <ul> <li id="text-559269182" class="widget widget_text"> <div class="textwidget"> <form method="get" id="searchform" action="/blog/" > <input type="text" value="Search" name="s" id="s" onFocus= "clearText(this)" onBlur="clearText(this)" /> <input type="submit" id="searchsubmit" value="" style="padding-left:10px;" /> </form> </div> </li><li id="pages-2" class="widget widget_pages"><h2 class="sidebartitle">Pages</h2> <ul> <li class="page_item page-item-2"><a href="http://www.netpaths.net/blog/about/" title="About">About</a></li> </ul> </li><li id="categories-559272481" class="widget widget_categories"><h2 class="sidebartitle">Topics</h2> <ul> <li class="cat-item cat-item-7"><a href="http://www.netpaths.net/blog/category/affiliate/" title="View all posts filed under Affiliate Marketing">Affiliate Marketing</a> (21) </li> <li class="cat-item cat-item-506"><a href="http://www.netpaths.net/blog/category/conversion-rate-optimization/" title="View all posts filed under Conversion Rate Optimization">Conversion Rate Optimization</a> (8) </li> <li class="cat-item cat-item-6"><a href="http://www.netpaths.net/blog/category/domain-names/" title="View all posts filed under Domain Names">Domain Names</a> (13) </li> <li class="cat-item cat-item-10"><a href="http://www.netpaths.net/blog/category/link-building/" title="Link development and link baiting to help webmasters understand how to get more inbound links. 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Breakdown of a Good Page Title Element