The Golden Circle Shows You How Great Leaders Connect with Users

Conversion Rate Optimization, Search Engine Marketing No Comments »

I love this TED talk and invite you to watch it, it’s only about 20 min long. This shows you on how great leaders inspire action and what makes people buy your products.

The key points are don’t tell people your title, or your company’s title, tell them what you do. tell them what problems you solve and why you do it – what is the purpose of your organization.
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