http://www.netpaths.net/blog/the-value-of-words/ Simple Search Engine Optimization Steps Fri, 10 Feb 2012 11:45:36 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.netpaths.net/blog/the-value-of-words/comment-page-1/#comment-2039 Mindy chambers Mon, 18 May 2009 03:19:39 +0000 http://www.netpaths.net/blog/the-value-of-words/#comment-2039 Great copywriting persuades the audience to act. Unless it stimulates demand, it is useless. “Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.” -William Bernbach Great copywriting persuades the audience to act. Unless it stimulates demand, it is useless.
“Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.” -William Bernbach

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