The world of SEO is constantly changing, and one thing that has been a consistent feature of the last few Google updates is link building.
For a long time, Google has placed an emphasis on link building, but far too many people took that emphasis the wrong way, focusing on building huge numbers of links, with no regard for quality.
Since the creation of search engines the ranking game has never failed to remain in flux. The internet is a change medium, and I expect this to occur for at least the next 10 years.
Henry Ford didn’t invent the car, but he figured out how to let everyone have access to one. When the automotive industry first blossomed in the early 20th century, many styles and manufacturers flourished and it wasn’t until the 1940’s and 50’s that industry consolidation occurred and several large manufacturers took over the car making business.
Twitter is a great tool to connect with friends and facilitate business and is soon to be a multi billion dollar public company. However if used indiscriminately it can be a waste of time and possibly hurt your reputation.
Here is how twitter helps me with my business
Below are some good nuggets about online business building and search engine optimization from Fantomaster.
This is no “secret sauce” use common sense by giving people what they need or enjoy or even get worked up about.
This post will show you how to create a press release that will appeal to readers and help your SEO efforts. We use these strategies every day to bring in a huge amount of targeted traffic for ourselves and select clients.
Press releases can play a big role in strengthening SEO and raising page rankings. The best way to optimize SEO through PR is to start by doing any press release well and correctly to ensure it will be most effective.
It seems like a paradox, doesn’t it? As web developers, we are constantly told that our link profiles need to look 100% natural, yet businesses tend to collapse in the year-long wait for Google’s robots to even begin giving us the recognition we deserve. So, we turn to link building. And why shouldn’t we? Offline businesses do everything in their power to bring their products to the consumers – is there anything wrong with web developers doing the same thing by building backlinks to their website content?
In business everything comes down to cost, and everyone likes to know how much money search engine optimization services will cost them. I think the SEO consultants themselves are more interested in what their fellow colleagues are charging and hoe much money SEO’s really make each year.
The main reason for this post is to illustrate to prospective clients the value of SEO services and what market prices are for search engine optimization. These individuals are some of the most well known SEO’s and tops in the field. There are many others who deserve to be listed here.
It is always interesting to hear debates between high level search engine optimization practitioners, and this is a great exchange between Aaron Wall and Rand Fishkin.
Rand from seomoz.com has been a leader in opening up tricks and tactics in SEO and was one of the first to openly publish specific SEO techniques. Aaron at seobook.com is a great SEO advocate and routinely grills Google for double standards that may occasionally go against their “Don’t Be Evil” motto.
Below are some great excerpts from the SEO interview, some of the content has been edited for brevity.
There was a recorded 170 billion dollars in e-commerce sales. In this world of billion dollar e-commerce transactions, imagine the potential for improvement. Every single site can improve their conversion rates thorough an improved UI and usability optimization. We’re 12 years into the 21st century, finally companies have excepted the fact that every business needs website.
I just signed up for the Pubcon search engine conference using a super discount coupon code. I registered before the cutoff time and the original price was $699 with the coupon it drops to $629.10. This is a great deal for the fun 2010 Las Vegas search engine optimization conference. It will be my third…