I love SEO humor and search inspired cartoons:
SMCLA had an educational event showcasing Google Analytics and ways to measure website success. This is one of the easiest ways to measure online social media efforts and gauge the effectiveness of optimization efforts. Moderator, @EricaForrette did a great job keeping things active and getting attendees questions answered. Panelists included: John Shiple, CTO, Ultralive www.linkedin.com/in/johnshiple…
I have ben to SES San Jose 3 times and had a great experience each time. The conferences had a lot of good information about search engine optimization and the networking with other SEO’s was priceless.
The training resources were a great experience, however the SES conference series has been declining for about a year and it is uncertain if they will rebound.
Suggestions and New Ideas
Search Engine Strategies needs to get into pay for performance marketing, PPC, affiliate marketing and lead generation if they want to stay relevant. SEO is still a good strategy, but it is not the latest technique. Most people know basic SEO but lead generation and specialized local advertising is the next frontier.
Just use coupon code: SESF15 and login here
This is a resource of websites, Firefox extensions for SEO and competitive intelligence. Find extensions and tools to help in organic SEO campaigns. SEO Tools SEO for Firefox – firefox plugin that provides data to inline search queries SEOpen – SEO Firefox Extension providing multiple search tools aggregated in one place including yahoo backlinks, keyword…
Misleading linkbait title aside, the real title of this video is “Can you benefit from content scraped from your website”. The premise is that if some content is copied automatically from your site, presumably this will include links back to you. So when you prepare content make sure it includes a lot of intra-site links,…
How well do you know your website audience? Many advertisers think they know their audience well, but this is sometimes misguided or incorrect. Using analytics and online research tools you can find out more about your demographics including:
- Average Income
Avinash Kaushik is an Analytics Evangelist with Google who explains how tools such as Google Ad Planner and Google Insights for Search provide data that help advertisers truly understand the demographics of their audience.
Video Explaing How to Use Google Analytics Tools
Last night I was fortunate to attend the Stars of Search Optimization from TechBiz Connection in Irvine. This is a networking event for Southern California tech companies and internet entrepreneurs and is attended by a well heeled but approachable group of industry stalwarts. I have seen many of these speakers at past SES and Pubcon…
Post about the Stompernet video about Referential Integrity and how to capitalize on the advanced search engine research from the stomper search marketing team. SEO strategies from an online help center.
There is a new way to access the unlimited datastore of the internet using google docs and the web. Google spreadsheets has a feature called GoogleLookup that lets you do real time automated lookups through their spreadsheet feature. What makes GoogleLookup really cool is that it references data not only from your spreadsheet (as with…
From the department of D’oh – several SEO firms are trying to get their job listings placed in front of applicants by keyword stuffing their postings. See this screenshot for examples of recent listings for SEO/SEM positions. I know you have to mention that you are a search engine optimization firm in the job posting,…