Slow Hosting Affects Adwords Quality Score

adwords logo Google has confirmed that landing pages hosted on slow or unresponsive servers will be devalued. PPC Quality score, the algorithmic factor that can make or break a paid search campaign will be affected by shaky web hosting.
See AdWordsAdvisor post in major search engine optimization forums:

What do you need to do to make sure your pay per click ad campaigns? Evaluate your web hosting by using a tool to ping your server from multiple locations. Iwebtool has a good website speed test here.

Netpaths is an Adwords Certified PPC management company and we will help any business using paid search to optimize any website speed issues.


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