Google has confirmed that landing pages hosted on slow or unresponsive servers will be devalued. PPC Quality score, the algorithmic factor that can make or break a paid search campaign will be affected by shaky
Everyone wants a number one position in search engines, but just how valuable is the top spot in Google? Cornell University did a study on click behavior on search engine result pages showing click percentages
Search engine optimization starts with quality HTML. On page optimization uses existing text, images and links and structures them in a unifying format. This is a general guideline for the HTML structure of a webpage.
The search engine optimization field came of age when savvy SEO’s read Google’s backrub patents and figured out it was all about the links. Back in the early days of early millennia Google, all you
It can be frustrating to deal with search engines and their keyword bidding rules. Here is an overview of paid search ad trademark policies. Google: Allows trademarks as trigger keywords, but trademarks in the visible
The European Union really has it in for Microsoft and has just fined them $1.35 billion euros, bringing the total amount of Microsoft fines in Europe to approximately 1.7 billion E or $2.55 billion dollars.
Get a coupon for the Search Engine Strategies SEO conference in New York. I have been to previous SES conferences and they have been worthwhile events. When attending conferences I find the most important indicator
Come view support during the Stompernet SMARTS launch. Very soon Stomper net is creating a new SEO training program. Read more about the search marketing training program called SMARTS here. search engine optimization launch is
Pay per click management and PPC bidding is most effective when the process is automated. The goal is to have the most relevant ad appear for each keyword search. It is impractical to create a
Click fraud is up – way up. As much as 1/3 of all clicks could be fradulent according to Click Forensics. The ongoing pay per click tracking provided by ClickForensics.com shows click fraud increased 15%
