Social media marketing is an intensely fast-paced environment, and in order to be effective agencies and brands must continuously ask themselves how return on investment and success can be measured. For different brands and businesses, the hallmarks of success are more signups, business and subscribers; but there is no doubt that drawing traffic to your…
DetailsIn order to make a good impression, you must have something to say. This is as true in the world of the Internet as it is in the physical world. Saying your piece is not difficult to do in Internet forums, discussion boards and blogs. Best of all, you can drive traffic to your own…
DetailsIf you have yet to discover the value of embeddable content widgets in linkbuilding, read on. Rich media, such as videos and infographics, draw attention and drive traffic, but interactive media, such as widgets that you cab place on any website, can truly build good long term links. A widget is a simple, graphic-oriented, interactive…
DetailsThe Pubcon search engine marketing and webmaster conference & expo will be held in Austin in 2013 and we have pubcon discounts for this event in the North Hall of the Las Vegas Convention Center, Las Vegas, USA. All the top SEO’s will be there, and we usually give up a lot of insider information.…
DetailsWhen you launch a website, it is important that a variety of things are set up, including search engine optimization and link verification. However, when a website is updated or changed it is important to make sure that everything is still working as it should be. Websites filled with links that go to nowhere or…
DetailsGoogle recently rolled out a new algorithm update that has affected 3% (according to Google employee Matt Cutts) of common web keyword searches. The newly released update is called Google Penguin and its aim is to increase search relevancy by penalizing websites that use unethical SEO tactics to increase their site’s Page Rank. The main…
DetailsAs online marketers we spend a lot of time coming up with awesome content to drum up publicity, social buzz and, ultimately, links for our websites. But how much time do we actually spend promoting that content? It’s entirely natural to concentrate all our energies on the creation side of things – after all, only…
DetailsAlthough Google algorithm updates usually make the headlines on tech blogs, the search engine’s recent Google Venice update received little attention. SEO content creators realize that the update is important, but many don’t realize that Venice could entirely change the way that businesses approach search engine optimization and marketing. To put it simply, Google’s Venice…
DetailsWhat’s in these days when it comes to marketing and advertising a business? Well, it’s called SEM or Search Engine Marketing. If you’re into business, you should be trying out this marketing strategy, especially so if you want to expand your business. A lot of companies, especially the bigger ones have engaged in SEM. And…
DetailsThe major search engines use a relatively unknown feature for quickly indexing and submitting sitemaps: autodiscovery. The way this works is by adding 1 line of code in your robots.txt file: Sitemap: http://www.example.com/sitemap.xml
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