This Venn Diagram for happiness in business – a 3 section interlocking set of circles with the quest for HOORAY at the center. The 3 circle descriptions What we do well What we want to do What we can be paid to do
DetailsDuplicate content is a huge problem online, and your website may inadvertently be adversely affected. You may have duplicate content on your site, and this is easy to do with many content management systems. There may also be copies of your content online from web scrapers, auto generated blogs, high authority news sites and content…
DetailsThis infographic is a cheat sheet to show you what elements of your ad should be split tested. Using variations of text, images, buttons and links you can find out which ads produce the best conversions. 24 elements you can test on your ads and landing pages Professional or scripted text Photos or illustrations Color…
DetailsMark Twain’s worst nightmare has come true – anyone can read any of his books online for free, and his estate has lost all control over his works. Mark Twain, or Samuel Clemens was a huge proponent of copyright, and fought to keep strict copyright laws. He worried about the fact that it would eventually…
DetailsAs a business owner you are likely working 10 hour days or more and are thinking and dreaming about your business the rest of the time. I would like to look at positive ways to feel better and reduce life stress. Stress from fiscal uncertainty does not need to be debilitating, and one of the…
DetailsHow well do you know your website audience? Many advertisers think they know their audience well, but this is sometimes misguided or incorrect. Using analytics and online research tools you can find out more about your demographics including: Gender Age Average Income Location An Analytics Evangelist who explains how tools such as online Ad Planner…
DetailsContent is a key piece of any search engine optimization strategy. High quality, readable content helps build your website authority and will drive more traffic to your site. There are multiple ways to generate content, some are more effective strategies than others. New Content Generation Strategy You will learn how to generate blog post content…
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DetailsThis is post on why bloggers blog, and the effectiveness of their blogs. This post is directed at the Search Engine Optimization community but can be applied to all bloggers. 1. Is this blog unique? Does this blog provide any information that I cannot find anywhere else? 2. Is this blog original? Does it offer…
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