Category: Search Engine Marketing

I read about Bidvertiser pay per click ads in a marketing blog and I thought I’d try them out. Every advertising network and affiliate program deserves to be tested – this is the only way

Pay per click is an excellent strategy to get instant exposure from targeted clients. It seems deceiptively easy to add keywords, write and ad and hand over your credit card number to the PPC engine.

Creating good landing pages will make your pay per click campaigns profitable. Here are some tips on creating successful landing pages that convert site visitors. When prospective customers arrive at a website, they come with

It is very rare that I write blatant plugs for fellow marketers, but Shoemoney is a very compelling blogger, and writes engaging and informative posts. This was done for the SEO lyrics contest sponsored by

Google adwords are positioned by a value they call quality score. We have a list of factors influencing position of pay per click ads. Quality Score Variables Max CPC – amount you are willing to

Sending follow up emails is always a comforting experience – what better way to reinforce your past relationships and generate more sales? While it is self gratifying to send out informative emails, be careful you

Many people have taken advantage of buying traffic through Google Adwords and sending it to a site full of Google Adsense ads. This is not new, and has been done in many other markets for

Netpaths does not recommend businesses start and manager their own pay per click campaigns through Google Adwords, Microsoft Adcenter or Yahoo Search Marketing. There are too many pitfalls that belie inexperienced bidders, and like a