Jonah Peretti had no intention of sparking a national debate about the cheap manufacture of sport tennis shoes but using the online shoe customization feature on Nike.com he created an unintentional campaign for change. I think the best part of this campaign was the awareness about unsafe labor practices in foreign countries. Mr. Peretti tried…
A landing page is any page that users see first on your website, so it must be optimized for their specific browsing experience. All landing pages need these fundamentals Fast – Load time must be under 5 seconds Attention Grabbing Headline – If you spend 3 hours writing copy for your landing page, spend 2.5…
What if I told you that by using these proven techniques, you could increase conversions up to 300% while lowering traffic costs by 50%? If this interests you then keep reading.
Competition analysis is an important part of an SEO strategy to access the strengths and weaknesses of competing websites. Using some SEO tools we can discover what keywords they are targeting for rankings and paid search ads. Estimating the average monthly traffic of competitors, their customer profile, keyword usage and customer interaction with their website…
We were fortunate enough to go to the legendary Pubcon SEO conference in Las Vegas to hear the best minds talk about search and network with some of the finest SEO’s on the planet. This a recap of the conference event hosted by the great folks at SEOmoz who create tools to manage your online…
Just like with natural or organic search engine rankings, it’s not possible to guarantee top placement in Google adwords paid search. AdWordsPro a member from Google groups says that a company guaranteeing a specific position in paid or unpaid search engine results is potentially unethical and not feasible Bottom line, if anyone says they can…
Conversion testing and landing page optimization is a never ending job. It is a challenge to get the best converting webpage and we love testing different versions to see what works best. Below is a landing page test of a software sales page with real world results. See if you can choose the winning version.
1888PressRelease is a great site to promote your company news. They are much cheaper than PRweb and offer a free press release submission campaign. Your news will be distributed to Google News and over 100 other online news sites and RSS feed aggregators. 1888PressRelease works specifically with PR firms to help promote regular news, articles…
Myspace has given us a coupon code to use on their Myads.com pay per click ad program. The key benefit of advertising on myspace is the ability to target users with extremely high accuracy. The demographic targeting data available to Myspace advertisers makes this program a must try resource. Myspace Coupon code: TRY50 Try Myspace today…
Use the money mindset to overcome information overload and learn how to focus to accomplish more work and be more productive. This is a review of the Money Mindset program, which is a simple video training course that outlines the steps you should take to achieve greater success in your online business. Here is a…