May 13
Sending out a press release has been a search engine optimization tactic since day one. Good press releases can help you gain exposure and increase your visibility online and we are big fans of syndicating content on other websites.
Your website caters to 2 specific audiences: search engines and users. Submitting press releases will get your more links from third party websites and increase your exposure to a broader set of people.
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May 10
What are people really buying online? Which websites get the most transactions? More business happens on the web than you may realize. The categories are separated into clothing, electronics, furniture, office supplies and books and magazine sell more often online, overall the majority of U.S. purchases still take place in brick-and-mortar stores, but the gap is closing quickly.
The categories with the highest online buying percentage. These retail segments had higher online purchased in aggregate dollars than from brick and mortar stores. Percentages show e-commerce sales as a percent of total sales.
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May 07
Normally I don’t like to be negative or call out any services for bad practices, and try to give other search engine marketing firms the benefit of the doubt. When companies present misinformation and but I will list some warning signs of unsavory businesses.
Performing Search Engine Submissions
Submitting your website to search engines stopped being necessary in the year 2000. Any firm that promises to submit your site to 10,000 search engines is not only being untruthful – they will also be adding you to hundreds of mailing lists which will spam the life out of your inbox.
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May 03
Asok Lost his soul trying to improve his Google search engine ranking. He found that keyword research & placement along with inbound links are the foundation of search engine placement. The missing ingredient:

Ritual sacrifice, presumably of an intern.
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May 02
What are Reviews and why are they important?
Online reviews are an assessment of your business, whether from a customer, another outside resource, or even yourself.
Reviews are such an important part of your business and can literally make or break you.
A recent survey from the online department at Gallup stated that 82% of all consumers purchase after they’ve gone online and researched what other people are saying about that particular product or business.
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May 01
Zappos.com shoe seller has fanatical employees that live for customer service. They have a company manifesto to put the customer first, something rarely seen in the e-commerce world. I remember Nordstrom having fanatical service and went to extraordinary lengths to keep customers satisfied.
One legendary Nordstrom story is when a long time customer wanted to return a set of automobile tires. Nordstrom is a clothing company that doesn’t sell tires, but to keep this man happy the sales staff cheerfully accepted the car tires and issued an in store credit. When you have lifetime customers, this is a small price to pay for loyalty.
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May 01
Brand New 2013 Adwords Coupon Codes: I have been blessed by the Google Gods with free PPC money, and am sharing it with you. I have adwords coupon codes that are available for multiple accounts and will give you $100 off all pay per click advertising using the special link here.
$200 Adwords Offer codes:
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Apr 30
Do you want your email message to go faster than the speed of sound, and reach all of your valued readers? If you don’t follow these common rules, your newsletter will crash and won’t be heard.
Using email to communicate with your current clients and potential customers is essential. Email is still the best way to deliver relevant messages to your most interested audience.
If you are going to be sending multiple issues to your trusted clients, you must make your e-blast unique and compelling otherwise it will go into /dev/null (linux shorthand for the trash folder).
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Apr 27
How to gain an audience, avoid other people from usurping your ideas, and avoid duplicate content filters.
Using content marketing to seed articles, graphs, PDF documents, research, charts, images, infographics, videos and quotes to other websites is an excellent way to increase awareness of your website. You will be inserting your brand into a natural source of information and can reach users at a critical point in their decision making process.
When seeding your content the key is to get links back to your site from half a dozen sites. Without this quantity your efforts could be lost.
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Apr 26
Video interview with Tim Westergren, founder of Pandora. Tim has built an extremely successful online startup and he discusses the story of how he came to start this revolutionary music company.
He is inspirational and bases most of his success on his never say die attitude.
Tim tells the story of flying back from New York City after pitching 10 different venture capitalists and returning with no money. He took a 2 flight trip via Southwest Airlines, which was the cheapest available. Read the rest of this entry »
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